Founded in 1909 in Chicago by brothers William F. and Theobald Ludwig, Ludwig Acoustic Drums quickly became an iconic brand, synonymous with superior quality and innovation in the world of percussion. From its inception, the company distinguished itself by manufacturing robust instruments, initially with a revolutionary bass drum pedal, and later complete drum kits. While details on strictly artisanal, handmade production for every piece are not always highlighted for modern mass production, the spirit of precise engineering and the use of high-end materials has always been at the core of Ludwig's philosophy.

This pursuit of excellence resulted in a distinctive, powerful, and warm sound, making Ludwig the preferred choice for legendary drummers like Ringo Starr and John Bonham. Even though the company has evolved and gone through various periods, the brand has consistently maintained its commitment to reliability and performance. Today, Ludwig continues to produce drums that blend the heritage of their rich history with modern manufacturing techniques, thus ensuring the continuity of their reputation as a leader in design and sound.